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A group of disastified customers are suing the Burgertown industry!  Their complaints are listed in the opening- HIT 'EM WHERE IT HURTS.  But what is Burgertown... Danny O'Riley takes us back to the beginning with BURGERTOWN... a time when the burger giant was just a  dilapidated diner  barely existing under the tracks of Chicago's elevated train.

Spumoni and his two employees, "the-almost-but-not-quite-romantically involved" Danny and Jan get ready for the customers, but  they fail once again to attarct any business, things start to look bleak. The diner's owner, Sal Spumoni, is bemoaning his lack of customers, cash, and charm in HUMPTY DUMPTY WORLD. Sal is in debt to the mob, and Danny, who longs to try out some of his burger innovations, is stuck WAITING STILL. Even the cheery Jan, who dreams of completing dental hygienist school, seems glum as she reflects on her life in UNDER THE TRAIN.

After Danny accidentally 'invents' the amazing Triangle Burger (3 Bites and You're Done) business soars and the little diner really begins to cook. Then, when Patty Ramone arives as the sexy MISS BURGERTOWN, things get too hot to handle. Jan finds herself out of the new BurgerTown triangle as Patty, Sal, and Danny embrace their sudden new success in JUST THE WAY I LIKE IT. Not even the FUNNY BUSINESS of a couple of dim witted hit-men and the untimely passing of Spumoni can stop the diner's climb to fame and fortune. At the end of Act I, Danny has it all... or does he?

Dressed as BurgerTown's competitors, the Ensemble opens Act II as they try to win the JINGLE WARS, but are no match for B-Town's Triangle Burger. A year has passed. Dan and Patty, who head the now Billion-Dollar BurgerTown Corporation, return to see the humble diner recognized as a National Landmark. Jan arrives to find that Worldwide Fast Food Fame has made Danny a whole different guy; he's no longer A SIMPLE MAN. Patty dazzles the press with THAT SPECIAL SOMETHING, defending the nutritional value of the Triangle Burger, as she attempts to ultimately force a hostile takeover. She reveals herself as the Mob boss, and has her thugs attempt to take-out Danny. Tied to a chair and seemingly with no hope, Danny is visited by the almost-angelic vision of Sal in TAKE THE DEAL.  Waking up, Danny is left with choices to make, and Jan and he work it out in WHERE DO WE GO FROM HERE? In the end, Patty gets the big business, Dan and Jan get each other, and even the thugs are happy-- A SATISFYING ENDING for all!!